TXT –  In 2009, Montreal clothing company TXT Carbon, joined forces with Nico Archambault, winner of season one "So You Think You Can dance- Canada" to design and produce the limited edition "Stand-Up" t-shirt. The t-shirt was originally designed to raise awareness about bullying and its devastating consequences to its victims; and also to raise funds for PREVNet – the Promoting Relationships and Eliminating Violence Network –  www.prevnet.ca Bullying prevention is a cause that is very personal to Nico. He has experienced bullying first hand growing up.

In order to expand the reach of the Stand Up T-shirt across Canada, TXT and Nico collaborated with The Family Channel, who themselves, are whole-heartedly committed to this cause. The collaboration was a success, raising both awareness for this cause and funds for PREVNet.

In 2010, The Family Channel continues to be a champion for the cause of bullying prevention. And again will be using the "Stand Up" t-shirt as its anthem to raise awareness and to empower adults and children across the country in their latest "Stand Up" campaign.

The Family Channel (www.family.ca) has recently embarked as a major sponsor of this event, and will be doing extensive promotions with the Nico t-shirt. The Family Channel is a major supporter and sponsor of PREVNet.  In November The Family Channel will be supporting anti bullying week through their Stand UP! campaign; during which they will be distributing the exclusive Nico t-shirt to many participating schools. Family Channel will also support the sale of this t-shirt through its website.

This cause is very personal to Nico. He has experienced bullying first hand growing up, and understands how it can destroy a childhood and affect the person as an adult. However, Nico is living proof that surviving bullying can lead to inner strength and achievement. He is proud to be associated with PREVNet and hopes his story will reach thousands of children affected by bullying today, and thousands of adults who can help make the difference.